Dana Interactive
57Dana Interactive
About Dana
In the world of communications and marketing, Dana is the ultimate travel companion. We have the knowledge to open exciting horizons. Ideas to inspire rewarding discoveries. And the creativity to spark successful journeys.
Dana Communications was established by a collection of marketing professionals who believe in the power of great ideas. We’ve used our creative concepts and savvy marketing strategies to help our clients energize their marketing efforts and achieve their goals.
With offices stretching from New York and New Jersey, to the Carolinas and San Francisco, California, Dana is ready to serve its clients near and far.
Reach your destination with our full-service hospitality and travel lifestyle agency.
Our Philosophy
By choice, Dana Communications is focused on hospitality and travel lifestyle marketing. We understand the sales process and how imaginative and targeted marketing messages feed the “sales funnel” and create better awareness of the brand and its products. Our primary goal is to help our clients increase their top-line revenue.
The world of hospitality marketing is constantly evolving and Dana works hard at keeping up with this evolution. We offer a series of analytics products to better plan, brand and target for our clients. We are also committed to using the rapidly emerging tools of social networking and social media.
We have refined our philosophy of who we are, how we work and how we partner, into three essential words: knowledge, ideas and relationships.
It all starts with industry knowledge, knowing what’s selling and who’s buying. We go on sales calls, talk to salespeople and customers until we live it, sleep it, breathe it. No shortcuts: experience, then expertise.
That knowledge informs our creative and strategic ideas. A confession: Dana loves ideas. We love how ideas grab people by the collar and say, “Did you ever think about it this way? Now you will.”
And as much as it’s all about great work and deadlines and staying on strategy and making your cash register ring, it’s also about people. Relationships. It helps to do business with people you respect, you could hang out with, you want to go into battle for.
Our knowledge, ideas and relationships are yours in partnership as we begin a journey to Dream. Define. Discover. Deliver! That’s what makes Dana Communications different.
Contact
Our Latest Weblog Entry
- Red Hot Topic #13: Cardinal Rules for Brand Perception Surveys
Recently, in her post Breaking Down Brand Barriers, Tracy shared Dana’s principal philosophy. It bears repeating: “…like a real person, a brand builds relationships based on its characteristics... - 23 hours ago
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